【Gangnam Daughter in law (2019)】

Facebook's latest tactic to push users from News Feed into Stories?Gangnam Daughter in law (2019) Get them to hype events.

The social network is testing a new feature that lets users share Facebook events directly in their Stories. The feature is being tested in the United States, Mexico, and Brazil, but could eventually roll out more broadly.

SEE ALSO: Snapchat survey finds that Snapchat makes people happy

The plan is to get people to share events they're interested in directly from their Facebook Story. Their friends can then click into the event page and let their friends know if they're also interested in attending.

This way, event organizers can hype their event to their friends and coordinate with other friends interested in attending. This could be particularly useful for large public events, where it's not always easy to tell whether or not people you know are on the guest list.

Mashable Light Speed Want more out-of-this world tech, space and science stories? Sign up for Mashable's weekly Light Speed newsletter. By clicking Sign Me Up, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy. Thanks for signing up!

Original image has been replaced. Credit: Mashable Original image has been replaced. Credit: Mashable

It's also Facebook's latest push to subtly push users toward sharing to Stories rather than just News Feed.

The Stories format may not seem as popular on Facebook as it is on Instagram or WhatsApp, but that's exactly what the company's hoping to change. Over the last year, Facebook executives have made it clear that Stories are the future, with sharing via Stories set to outpace sharing to feeds.

But Facebook has been struggling to draw people to Stories in its main app at the same rate as in other services. Facebook, which has more than 2 billion users, counted just 300 million monthly users for Stories as of last September. Instagram, with only 1 billion total users, has 400 million Stories users. Mark Zuckerberg himself said getting people to engage with Stories has at times been challenging.

"Our effort to switch Facebook from News Feed first to Stories first hasn't been as smooth as I hoped," Zuckerberg said during the company's last earnings call.

Adding events to Stories may seem like a small step toward that goal, but it does mimic the way many people currently use News Feed to share. By pushing users to share events -- itself an extremely popular Facebook feature -- to their Story, the company may be able to get more people interested in Stories. And, if successful, we could see more tie-ins between Stories and other core Facebook features.

---

Featured Video For You

---

"Choose Your Own Adventure" sues Netflix over "Bandersnatch"

---

Topics Facebook Social Media

• Social Good
• Entertainment
• Tech
• Games
• Life
• Digital Culture
• Science
• Deals

• Today's Hurdle hints and answers for April 1, 2025
• Can Meta fix Threads' engagement bait problem?
• Best keyboard deals ahead of October Prime Day 2024
• Best October Prime Day 4K TV deals: Amazon, Samsung, Toshiba, LG, Sony
• Sunday's Fat Bear Week match pits two fat favorites against each other
• Best 3D printer deals ahead of October Prime Day
• Hurricane Milton storm surge video: National Weather Service releases dire warning
• Best Apple deal: Get the iPad Pro 11 or 13
• Old School PC Gaming: Classic Games that Have Aged Well
• 'Underconsumption core' is just another form of consumerism

• David Foster Wallace for Congress, and Other News by Sadie Stein
• Eyeballs Left Standing by Dave Tompkins
• Jack Gilbert, 1925–2012 by Sadie Stein
• The Other Election by Casey N. Cep
• Trump gets roasted for 'dancing' to the Village People
• Outschool is an education lifeline for parents during the pandemic
• San Francisco vs. New York, and Other News by Sadie Stein
• Diablo 4 set to release: How to play in early access
• Disney could cut more streaming content this year
• These wildlife photography winners showcase the beauty and cruelty of nature

• The Mismeasure of Media
• October Prime Day book deals 2024: Up to 50% off hardcovers
• Best Prime Day AirPods deal: Save over $80 on the Apple AirPods Pro 2
• Best Prime Day camping deals: Solo Stoves, Coleman camping gear, Igloo coolers, hydration backpacks
• Amazon Spring Sale 2025: Best Apple AirPods 4 with ANC deal
• Best October Prime Day AirTag deals
• October Prime Day book deals 2024: Up to 50% off hardcovers
• How to watch Tesla's big Robotaxi event
• Amazon Fire TV Stick 4K deal: Get 40% off
• How to watch Tesla's big Robotaxi event

• The cicadas aren't invading the U.S.
• Best October Prime Day tablet deals: Shop Amazon Fire, Apple iPads, Samsung Galaxy Tabs
• Best Prime Day deal: save up to 51% on Philips espresso machines
• October Prime Day preview: Shop the best deals here
• Shop the Google Pixel Pro 9 for $200 off at Amazon
• Best smartphone deals: Shop Apple, Samsung, and Google during October Prime Day
• Today's Hurdle hints and answers for October 9
• How to watch Tesla's big Robotaxi event
• Best portable power station deal: Save $179.01 on the EcoFlow River 2 Max
• Best 3D printer deals on October Prime Day