The Koreacompany behind Photoshop has an idea to make your next auto mechanic visit less of a confusing, expensive mess.
Adobe has a new app that tracks car stats, like how the battery or engine is doing. It takes the Adobe Analytics platform typically used for a website or mobile app and puts it into the car. At its annual Adobe Summit in Las Vegas (hosted by comedian Mindy Kaling), one of its "sneaks," a project to showcase an idea in development, is Project Car Smarts.
SEE ALSO: Volvo Polestar 2 is the first car to include Google's native dashboardAhead of Wednesday's presentation, Colin Morris, Adobe Analytics director of product management, explained in a call how the app and data-tracking would work for car owners and car makers. Think of it like the battery health check on the iPhone. Drivers will have a "better idea of their usage in an automobile," he said.
Using a telematics tracker to pick up diagnostic information from a connected car, Adobe can create a dashboard full of patterns about your driving and how that will impact the car's performance now and looking ahead. If your battery is in immediate danger of failing you could be alerted.
He explained how this could also be preventative, telling you optimal speeds or better brake usage to keep the car in better shape -- especially for any lead-footers out there. Morris thinks this is part of a better in-car experience -- it's a way to make car owners feel more informed.
On the other side, car makers have been collecting data from cars from years, but not doing much with it, he said. Instead of focusing on traditional marketing analytics to target cars at certain potential customers, now auto companies can get a detailed look at how customers use the vehicles and what problems come up. Does the SUV's engine crap out more often than the sedan's? Are SUVs driven more and further distances on weekends? Are batteries draining in sedans sitting in commuter traffic?
Data comes in aggregated and anonymous, so a fleet owner could get an overall look at problems in a certain city or with a type of car. Fleet or car companies can decide what improvements or products to spend money on, based on real usage on the road.
Mindy Kaling better have some bad driving jokes prepared.
Previous:Fresh Hell
Hosting a National Blurb ContestGeorgia Houghton’s “Spirit Drawings” Were Ahead of Their TimeMemoirs of an Imprisoned SuffragetteFor Gen Z, TikTok is a search engineLast Exit: Luc Sante Moves OutNYT's The Mini crossword answers for October 18Dear Bill CunninghamTikTok debates the trend of mining strangers for contentSmart thermostat deal: Get $50 off a Honeywell Home thermostatBest smart Thermostat deal: Get a refurbished Amazon smart thermostat for just $29.99TikTok recipe for air fryer chicken skewers is surprisingly delicious and simpleThe Whole Rigmarole: Ben Jonson, William Drummond, and the Declaration of IndependenceAirship: Photos from GuyanaBest smart Thermostat deal: Get a refurbished Amazon smart thermostat for just $29.99We may not get new MacBooks in 2023. But here’s the next possible launch.We may not get new MacBooks in 2023. But here’s the next possible launch.Intimisms: “Psychologic Poetry in Painting”NYT's The Mini crossword answers for October 18On the Enduring Appeal of Frederick Ashton’s La Fille Mal Gardée'Beckham' review: Why the Netflix documentary is so popular The Last Furriers by Ann Manov Chateaubriand on Finding Life in a Society Dissolving Quiet: A Syllabus by Victoria Adukwei Bulley A Place for Fire by Elisa Gabbert Lil B Death Sometimes a Little Bullshit Is Fine: A Conversation with Charles Simic by Chard deNiord Love Songs: “I’m Your Man” by Laurie Stone The Review Wins the National Magazine Award for Fiction by The Paris Review Plan for a Journal by Italo Calvino The Couch Had Nothing to Do with Me by Maya Binyam Bedbugs by Sophie Kemp Faring by Saskia Hamilton On Anzia Yezierska’s Bread Givers by Deborah Feldman Forbidden Notebooks: A Woman’s Right to Write by Jhumpa Lahiri Announcing the 2023 George Plimpton and Susannah Hunnewell Prize Winners by The Paris Review The Written World and the Unwritten World by Italo Calvino A Hall of Mirrors by Gary Indiana LSD Snowfall: An Interview with Uman by Camille Jacobson 169 Square Feet in Las Vegas by Meg Bernhard My Rattling Window by Sophie Haigney
1.7403s , 10131.3359375 kb
Copyright © 2025 Powered by 【Korea】,Wisdom Convergence Information Network